Description:
* Updated for the most recent tools, techniques, and standards for creating cutting-edge Web sites for businesses or personal use, this book is one-stop shopping for HTML, JavaScript, CSS, tables, forms, Flash, and more
* Brand-new chapters cover Ajax, Adobe CS3 tools, RSS, and blogging tools
* Hands-on guidance and expert advice dive into such topics as creating and editing images and graphics, adding multimedia elements (e.g., Flash animations, audio, and video), creating stores for Yahoo! and Amazon.com, designing auction pages for eBay, and building blogsTable of Contents:
I. Laying the Foundation.
1. The Basics of Building Web Pages and Sites.
2. Popular Web Design Tools.
II. The Basics.
3. History and Development of the Internet and HTML.
4. HTML Building Blocks.
5. Links, Hotspots, and Web Site Navigation.
6. The Elements of Color and Images in Web Pages.
7. Text Formatting.
III. Advanced Design Features.
8. Harnessing the Power of Tables.
9. Organizing Your Site with Frames.
10. Getting Input with Forms.
IV. Making it Look Professional.
11. Adding Multimedia and Other Objects.
12. Styling Web Pages with Cascading Style Sheets.
13. Making Dynamic Pages with JavaScript.
14. Putting it on the Web and Promoting Your Site.
V. Transitioning to the Future: XHTML, XML, and Ajax.
15. XHTML.
16. XML.
17. Ajax.
VI. Images and Animation.
18. Finding, Creating, and Enhancing Images on the Web.
VII. Cashing in on eCommerce.
19. Setting Up Your Store.
20. Selling on eBay.
21. Using Advertising.
22. Covering all the Bases.
VIII. Keeping Your Site Fresh.
23. Maintaining Your Site.
24. RSS.
25. Blogging.